Department: Marketing - JD Canada
Position Type: Full-time
Location: Vancouver - On-site
Salary: $48-$50K
JD Canada is a sports fashion, multichannel retailer of branded sports and casual wear, combining globally recognized brands such as Nike, adidas, Puma and The North Face with strong private labels to provide an elevated consumer experience.
Established in 1981 with a single store in the North West of England, JD Sports now has over 850 stores in 20+ territories worldwide. In 2021, JD expanded into the Canadian market, bringing with them size? and acquiring Livestock, a Vancouver-based streetwear company. These three brands now make up the JD Canada portfolio.

The Opportunity:
JD Canada is looking to add a full-time Marketing Coordinator, Digital to our growing team. The Marketing Coordinator, Digital is responsible for ensuring all campaigns are delivered across key touch points, with a primary focus on Social and related platforms. Reporting to the Brand Manager, you will oversee the execution of the social media plan, develop strategy, manage the content calendar, coordinate campaigns, recap performance reports and ensure creative is received, processed, and delivered to the appropriate channels according to plan. This is a highly collaborative role, coordinating with multiple teams to drive business growth through a multi-channel approach.

The Responsibilities:

Work closely with Buying & e-commerce functions to plan out content themes and execution plan across social
Support wider marketing team with campaign planning, briefs & scheduling
Work with retail to create staff video content
Monitor and improve brand reputation on social media, strategizing our reputation management and finding effective ways to interact with our customers
Develop and implement strategies to grow and engage the social media audience
Create and curate engaging and relevant content for social media channels to increase user engagement
Lead the development and implementation of JD’s social media strategy
Lead the coordination of social media promotions and events
Own the marketing campaign calendar, coordinating execution across social media
Schedule and publish posts on all social media platforms
Collaborate with Creative Lead and Graphic Designer to create assets
Stay up-to-date with social media trends and tools
Aid in monitoring and researching industry trends and competitor activity on social media
Help manage and monitor social media analytics to track engagement and growth
Assist with blog post creation
NSO support for capturing, posting social content, and store activations
Prepare social and e-commerce reporting for co-op campaigns
Be the primary point-of-contact with ecom for campaign execution
Other responsibilities as the role develops

The Requirements:

1-3 years of digital marketing experience spanning organic social, content creation, and digital campaign execution.
Highly organized and resourceful, with effective time management and organizational skills in order to meet tight deadlines
Strong communication skills with an ability to work and adapt in a fast-paced, cross- functional environment
Able to travel for work within Canada for short periods throughout the year
Tech-savvy / proficient in Google analytics, Klaviyo or similar ESPs, Social Scheduling tools e.g. Sprout or Hootsuite, experience with Shopify & Excel.
An understanding of key marketing metrics e.g. Impressions, CPM, CPA etc.
Knowledge of marketing channels and routes to market
Fluent in English with excellent verbal, written, and interpersonal skills to build and maintain internal and external relationships
Ability to multi-task with an attention to detail and a willingness to get things done
Knowledge of marketing channels, digital advertising, and a desire to build on your existing marketing skillset
Embraces a culture of ownership, creativity, growth, and support

Bonus points...

Bachelor’s Degree in Marketing, Communications, or Business preferred
Familiarity with design, photo/video editing, and/or Google Analytics
Knowledge of the retail, sneaker or street fashion industry

Livestock Canada

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