Parent Company: ZLR Media group
Sister Company: What's the Plan
(https://www.instagram.com/whatstheplanpassports/, https://www.instagram.com/whatstheplantoronto/, https://www.instagram.com/whatstheplanmontreal/, https://www.instagram.com/whatstheplanvancouver/)
Location: Toronto, Ontario (Remote Position)
Job Type: Part-Time Internship
Experience: No prior Experience Required
About Us (Parent Company: ZLR Media):
ZLR Media Group is Canada's fastest-growing media/news outlet on social media, connecting Canadians to their cities through a diverse network. Our primary target audience is Gen Z and young millennials, and we strive to distribute content in the most easily digestible way. Primary networks: Waveroom & North Media Group (2 Million+ Followers)
About Us (Sister Company: What's The Plan Network):
"What's the Plan" has become the ultimate go-to source for discovering exciting activities in cities worldwide! We upload fresh content daily on Instagram, & TikTok always on the hunt for the most exciting events and experiences around the globe.
Partnering with local businesses, creators, and event organizers, we provide our audience with exclusive insights into the trendiest events and must-visit spots. We also collaborate with both national and international partners to feature upcoming activities and happenings.
With a combined following of over 50,000 across our social media platforms and a reach extending to millions on Instagram, you'll gain hands-on experience in the media space, working closely with local businesses, creators, and event planners to uncover the hottest events and must-visit spots.
About this role:
We are seeking a dynamic and dedicated Social Media and Marketing Coordinator to oversee the operation and marketing of our "What's the Plan" passports. These passports cover a variety of themes, including activity passports, pizza passports, shawarma passports, dessert passports, and more, spanning different cities across Canada. For more information, visit our Instagram @whatstheplanpassports.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies to promote our passports, including the creation and curation of content for social media platforms.
- Manage social media campaigns and engage with our audience across various platforms.
- Ensure customer satisfaction by gathering and analyzing feedback to make informed improvements to our passport offerings.
- Conduct market research to identify trends and opportunities for content creation and new passport versions.
- Drive lead generation efforts to expand our customer base and support the sales team with lead generation and follow-up.
- Monitor and analyze the effectiveness of marketing campaigns to our 1-2 million follower network, refining strategies as needed.
- Prepare marketing materials and presentations to support sales and promotional activities.
- Collaborate with cross-functional teams to achieve marketing and sales goals.
- Participate in team and client calls weekly.
Requirements:
- Currently pursuing or recently completed a degree in Marketing, Business, or a related field is preferred but not mandatory.
- Strong interest in social media and marketing.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Familiarity with social media platforms and digital marketing tools. (Canva)
- Strong organizational skills and attention to detail.
- Ability to work independently and as part of a team.
- Positive attitude and willingness to learn.
Preferred Qualifications:
- Creative thinking and problem-solving skills.
Benefits:
- Hands-on experience in social media and marketing.
- Mentorship and guidance from experienced professionals.
- Flexible work hours & remote working
- Potential for a full-time position upon successful completion of the internship.
- Networking opportunities within the industry and businesses
Job Type: Internship
Contract length: 5 months
Pay: $16.55 per hour
Expected hours: 3 – 15 per week
Benefits:
- Casual dress
- Flexible schedule
- Work from home
Flexible language requirement:
Schedule:
- Monday to Friday
- On call
- Weekends as needed
Application question(s):
- What is your LinkedIn?
- What are some of your experiences within the Marketing Field? (Campaigns, performance report meetings, product promotions, content creation, etc)
- What is the best email to reach you at? (Must add for application approval)
- What are some ways you would marketing our activities passport on our social media pages? (For more information about our product refer to our Instagram @whatstheplanpassports or our website www.whatstheplanpassports.com)
Experience:
- Marketing: 1 year (preferred)
Location:
Work Location: In person